The Flaunter Spring Edit: Beauty, Body & Beyond
Image from Ella Baché via Flaunter
We’ve all been there - those frustrating periods where you’re doing everything right in your beauty and skincare routines, but the breakouts just keep coming. Then, over coffee with a friend, you vent, and they casually ask, “Could you possibly be stressed?” Suddenly, it all clicks. We forget that what’s happening inside reflects on the outside.
That’s why this spring, we’re taking a holistic approach to beauty. Whether you’re shopping for yourself or curating brands to feature in your spring beauty edits, we believe beauty should make you feel good, not just look good. It’s about more than just what’s in your makeup bag - it’s about the rituals, routines and products that support your skin, your body, and your mind. From glow-boosting skincare and mood-lifting makeup to wellness essentials and atmosphere-enhancing scents, we’re spotlighting the picks that help you feel refreshed, balanced and radiant from the inside out.
Oh, and stick around till the end - we’ve wrapped up our top tips on how to make the most of your media efforts this spring, whether you’re a brand, agency, media or creator.
Let’s dive in!
For the Skin
As winter fades and spring begins to bloom, our moods may shift with ease - but our skin often needs a little more convincing. That’s where Friiskin comes in, crafted for long-term care with nourishing blends that protect, strengthen, and support healthy, resilient skin all year round. Born from founder Sheri’s decades in the clinic, Friiskin was created when she saw a gap - clients needed skincare that worked beyond the treatment room. What started as professional formulas soon became take-home rituals, and just like that, Friiskin became the skin’s seasonal bestie. From frosty mornings to sunny afternoons, it’s your skin’s cuddle and glow-up in one.
Our pick for skin that thrives through every season: Friiskin’s Ultimate Skin Health Set - a three-step ritual designed to cleanse, protect, restore and hydrate, from clinic-grade formulas to everyday glow.
Friiskin | Ultimate Skin Health Set | RRP $240 AUD
For the Everyday Glow (and Protection)
Ella Baché has earned its place as one of Australia’s most iconic skincare brands, thanks to decades of research, results, and unwavering trust. While every product in their range deserves a spot in your seasonal skincare line-up, two standouts are perfect for spring. As UV levels rise, their Great Sunguard SPF40 Foundation offers a 3-in-1 solution - beauty, skincare, and sun protection in one silky layer. And for those chasing a golden glow without the sun damage, the Great Sunkiss Gradual Self Tan Body Lotion delivers a bronzed finish while deeply hydrating the skin. Honestly, what more could you want?
Left: Ella Baché | Great Sunguard SPF40 Foundation | RRP $55 AUD, Right: Ella Baché | Great Sunkiss | RRP $39
For the Nails
Here in Australia, spring signals the start of the better half of the year—sunshine, long weekends, and the kind of social calendar that calls for fresh nails and fresh energy. O.P.I is the go-to for matching your nails to your mood, your outfit, and your vibe. This season, we’re loving three standout shades: a soft baby yellow, sweet apricot, and breezy light blue. Whether you’re brunching, beaching or just basking in the warmer weather, these colours are your perfect spring accessory - fun, flattering, and totally mood-lifting.
For the Face
Our makeup vibe this spring? Think pinks and peaches - fresh, flattering, and full of glow. INIKA Organic has the perfect lineup to match the mood, with skin-loving formulas that are as good for your complexion as they are for your conscience. That’s clean, skin-friendly formulas that enhance without harming. From soft blushes to peachy lip tints, Inika Organic products feel good, look even better, and fit right into your spring beauty lineup.
From Left to Right: INIKA Organic | Quad Eyeshadow Palette in Flowers | RRP $75, INIKA Organic | Lip & Cheek Cream in Dusk | RRP $55, INIKA Organic | Mineral Baked Blush Duo in Burnt Peach | RRP $75
For the Body
This spring, we’re turning our attention to our bodies - not just looking good, but feeling good. KURK is here to help, combining the natural power of turmeric root with micellar curcumin to target inflammation at its source. Curcumin is known for its anti-inflammatory and antioxidant properties, supporting everything from immune health to longevity. Chronic inflammation is linked to fatigue, joint pain, and even heart disease - KURK tackles it head-on, fast and effectively. Just add 1ml of the flavoured drops to your morning coffee, milk or smoothie, stir, and sip your way to feeling better from the inside out.
KURK | Kurk Vanilla Drops | RRP $79 (30ml), $176 (95ml)
For the Mind
A spring refresh can symbolise a lot of things - a wardrobe switch-up, a home declutter, or even a fresh start. But while we’re busy sprucing up our spaces, our bodies can sometimes get left behind. That’s where Sarah Urban steps in. With a focus on holistic wellness and functional beauty, Sarah Urban’s wellness range is designed to support your body from the inside out—so you can feel as fresh as your surroundings. Our personal pick? The Positivity Gift Set. It’s like a mini care package, curated to promote balance, relaxation, and a little self-love. If spring is all about wellness, surely treating yourself counts too?
Sarah Urban | The Positivity Gift Box | RRP $149
For the Atmosphere
And we can’t talk about inner and outer beauty without addressing our atmosphere. It’s no secret that beauty is holistic - when the air around you feels calm and intentional, your skin and mind tend to follow. Hunter Candles are there to elevate your space with scent that speaks to the season. Our pick for spring? NO. 3 Acacia Tree - part of their Grounded Collection, this candle is a blend of honeyed greens, tree sap and corkwood that’s fresh, earthy and quietly luxurious. It’s the kind of candle that makes your home feel like a breath of fresh air.
Hunter Candles | No.3 Acacia Tree | RRP $59
Spring into Beauty with Flaunter
Whether you're a brand, media pro, or creator, Flaunter is here to help you bloom this season and shine through for the remainder of spring, through to summer (and then all year round).
For Brands and Agencies:
Curate your spring beauty mood boards: Think fresh florals, pastel palettes, and radiant skin. Flaunter makes it easy to create visual stories that media love — perfect for pitching seasonal beauty edits.
Refresh your press centre.: Spring clean your content! Flaunter gives you one central location to store, organise and manage all your imagery — from skincare flat lays to makeup swatches.
Upload high-quality flat lays: Beauty editors are always on the hunt for clean, crisp visuals. A lot of the time, this comes in the form of flat lays and deep etch images (these are the most downloaded on Flaunter!). Make sure your press centre includes a strong mix of both - high-resolution, well-lit, and editorial-ready.
Tag your content with ‘Spring’: Seasonal tagging boosts visibility in media searches - helping your brand get featured in beauty roundups, travel guides, and more. One of the great features of Flaunter? Tagging isn’t a one-and-done situation. You can update your image and album tags anytime — keeping your products and brand relevant to media all year round.
For Media:
Build your spring beauty guides with the dashboard: From SPF essentials to glow-getting serums, Flaunter’s dashboard lets you access product details and download images instantly - even moments before deadline.
Search by vertical: Whether you’re writing about fashion, beauty, or accessories, find what you need fast.
Post a call out: Let brands know you’re working on spring beauty stories - they’ll send you relevant content directly, saving you time and inbox clutter.
For Creators:
In the world of fashion, beauty and PR, the Spring and Summer season is often the busiest time for events. Post a call out and let brands know where you're going, what you’re doing and what you can offer. Think audience insights, content ideas, or product placement opportunities.
Ready to Flaunt Your Brand This Spring?
Whether you're a solo beauty brand, boutique agency, or media pro crafting seasonal stories, Flaunter is your digital PR assistant - designed to simplify your workflow and amplify your reach.
With our all-in-one PR software, you can:
Upload and organise high-res imagery in your own online press centre
Access a powerful media contact database
Track your earned media coverage and generate PR campaign reports with ease
Manage samples with our intuitive sample management software
Build relationships with media using our press contact database and PR automation tools
From fashion to beauty, wellness to interiors, Flaunter is your accomplice in navigating the dynamic PR landscape, driving brand awareness, and securing the spotlight you deserve.
Not on Flaunter yet? It’s time to change that - start your 2-week free trial or connect with our team for a demo call at hello@flaunter.com.
Create the moment. Flaunter makes sure it’s seen.
