
THE FLAUNTER BLOG
Flaunt It
We share industry insights and interviews, PR and marketing trends and advice, as well as tips for brands, agencies, media and creators using Flaunter.
Flaunt it your way: The insider’s playbook to snagging that coveted media spotlight
Let’s manifest something. Your brand right on the cusp of “Oh, I know them!” Just a heartbeat away from becoming a household name.
You’re not merely waiting in the wings for your moment in the media spotlight – you’re out there, ready to seize it.
Brand PR vs. personal PR: Crafting distinct narratives for resonance and reach
Let’s cut through the buzz and break it down. Brand PR and Personal PR – they may share a monogram, but they’re worlds apart when it comes to strategy and impact.
How to build a brand
Your brand is much more than just a product or a service – it’s part of someone’s everyday life. Think about it: in the crowded world of fashion, beauty, home, and lifestyle, what really makes you stand out?
Why Flaunter is the Ideal Alternative to Fashion GPS for Fashion PR Success
Are you using Fashion GPS for your fashion PR needs? While it’s a familiar name in the industry, it’s time for you to consider Flaunter – a beautiful easy-to-use platform with an active media database, digital showroom, sample tracking and affordable pricing plans for brands of all sizes – big, small and emerging.
Flaunter vs Linkby: The smarter long-term PR solution
In the public relations space, Flaunter and Linkby are like the hotspots everyone’s talking about.
Flaunter vs Prowly: Choosing the right PR platform for your brand
When it comes to spotlighting your brand’s story in the media, which marketing and PR tool serves as the better option? It’s a great question!
4 Tips to Elevate Your Christmas Marketing with Flaunter
Ho, ho, ho! That time of year when even the brand marketing world gets dusted with a little holiday magic. And who better to sprinkle a bit of that magic than your friends at Flaunter?
Beyond the clicks: Why smart brands are choosing digital PR over ads
Let’s paint a picture: You’ve been pouring funds into digital ads – from Facebook and Instagram to TikTok, Pinterest and YouTube. You’re expecting a boom in website traffic, engagement and a dramatic uptick in conversions. But the outcome is more ‘meh’ than ‘wow.’
Gen Z media: How to catch their eye
In a world where media consumption is as diverse as it is prolific, understanding how to engage Gen Z – a demographic that is redefining the norms of media interaction – is crucial for any brand aiming to stay relevant and resonant.
7 Key Steps to Crafting a Winning PR Strategy For Your Emerging Brand
Did you know at Flaunter, we work with brands of all sizes? Whether you're taking your first steps in the business world or you're already strutting your stuff as a well-known name, we get it - standing out is not just a nice-to-have, it's your runway to success.
Spotlight on: Fashion Stylist, Georgina Kar
Dive into the stylish world of Georgina Kar, a Sydney-based Fashion Stylist and Creative Consultant with an 18-year journey through the fashion industry.
Maximising your PR impact: Top tips for brand managers using Flaunter
Hello to all you amazing, hardworking brand managers, and welcome to the exhilarating, sometimes chaotic world of PR. This is where your role is crucial in making your brand stand out. It’s all about maintaining a strong, engaging brand presence in a competitive space.
The ultimate guide to scoring your dream marketing or PR job
Applying for a job, can feel quite intimidating - but it doesn't have to be that way. Whether it's your first job, a significant career move, or an internal promotion, it's a undoubtedly a big deal. We get it. And so does Dene Gambotto, the Founder and Managing Director at iknowho - a specialised recruitment business for the marketing world.
Spotlight on: Katie Rose Jewellery’s latest collaboration with model Christina Macpherson
If you’ve ever wondered what happens when two artistic souls collide to redefine the boundaries of fashion, look no further than the spellbinding collaboration between Katie Rose Jewellery and model Christina Macpherson.
Tech tools to get more out of your content
There are so many tech tools out there to help you get the most out of your content, it makes sense to be working smarter and not harder. We’re particularly excited about tools that are leveraging AI to help us write better, distribute wider, and track more effectively. Here are some of our favourites.