At Flaunter, we’re all about connecting influencers with lifestyle brands that spark inspiration, creativity, and engagement. Our goal is to partner with influencers whose values, content, and engagement reflect our standards and brand verticals—fashion, beauty, wellness, home, and more.

We had the pleasure of sitting down with Fran Benaud from Beauty Life Moments.  Throughout Fran’s career she has played a pivotal role in the success of many international beauty brands.

Influencer marketing can be a daunting task for many brands. From setting up your campaign to choosing the right influencers, there are many factors that need to be considered. That’s why we’re here to help!

This week, we were lucky enough to speak with the lovely Susanna Tolo. She is the mastermind behind @coastalhamptonstyle, and shares with us her career, future endeavours, design inspirations and more. Let’s dive in!

In today’s evolving retail landscape, brands are constantly seeking innovative ways to connect with their customers and create memorable experiences. One of the most powerful tools to achieve this is through a pop-up or brand activation.

Ever received a request from a journalist or retailer for all of your red coloured products...only to find they are spread across 3 x different albums or maybe 2 different brands in your account? Flaunter mood boards are the answer.

With the holiday season rapidly approaching, find out how to maximise your PR with gift guides, promos and a holiday social media strategy.

The fashion industry, like many others, is evolving at lightning speed, driven by technology that’s transforming everything from how designers create to how consumers shop. In a world that’s increasingly digital, fashion brands are using innovative tools like 3D printing, augmented reality, artificial intelligence, and virtual reality to stay ahead of the curve.

This week, we were lucky enough to speak to Ema - the Founder of Lox, a revolutionary brand changing the game in lunch transportation. Ema has designed sleek bags that combine both practicality and style with each high quality piece accomodating every lifestyle.

Let’s spill the tea about Ema’s background and future plans for LOX.

Feedback—it’s the goldmine your brand can’t afford to ignore. Whether it comes from customers, employees, or even stakeholders, it's the secret weapon for growth and improvement. But here’s the catch: feedback is only as valuable as how well you act on it.

Most people have one of two opinions on product photography – either it’s a piece of cake for anyone with a smartphone, or it’s a highly sophisticated endeavour that requires the services of a professional.

October marks a powerful moment of unity as we come together to celebrate pink in support of Breast Cancer Awareness Month. In Australia, breast cancer remains the most common cancer among women, with nearly 20,000 people diagnosed each year. The National Breast Cancer Foundation (NBCF) is leading the way, dedicating itself to funding research that aims to change the future for those affected by this disease. But they’re not doing it alone.

When it comes to PR and building your strategy, there isn’t a one-size fits all approach. The world of ‘media’ is an ever-changing landscape. In this very moment, we’re witnessing sweeping changes taking place right before our eyes. What worked yesterday may no longer work today.

We caught up with Rochele from Gojelle to talk about how the partnership with Christopher Esber came to life, the creative process behind their stunning nail designs, and what it means for the brand to be showcased on such a global stage. From elegant, modern designs to tips for other Aussie brands looking to make their mark, Rochele shares the journey and what’s next for Gojelle.

Although social media is an amazing way to reach audiences, here are some reasons why social media should not be your main channel.