As 2024 is rapidly coming to an end, it’s time to start reflecting on the year. Whether you are focusing on your yearly brand wrap up or delving into what personal goals you smashed, we are here to help ask questions that can help you improve for 2025.

As we approach 2025, now is the time to establish a clear and strategic plan to guide your brand’s efforts in the year ahead. Effective planning goes beyond setting goals; it involves creating a well-structured framework that supports growth, adaptability, and long-term success.

The festive season is a high-stakes opportunity for brands. Journalists, stylists, and content creators are racing to craft their holiday stories, roundups, and gift guides. With so much media coverage revolving around festive trends, the competition for attention is fierce. For brands leveraging Flaunter, there’s one powerful tool that can set you apart: tags.

The holiday season is a prime time for destinations and venues to attract visitors and drive bookings. With heightened consumer enthusiasm and increased leisure time, this period offers unparalleled opportunities for showcasing your unique appeal and creating memorable experiences.

Black Friday is a cornerstone of the retail calendar, offering brands the chance to capture significant revenue, engage new customers, and strengthen their market position.

When your brand is bring new members into the family, it’s important to approach the process thoughtfully. By adding new products to your line, it allows you to capture more market share, meet evolving customer needs, and further establish your brand’s presence. Plus, it’s fun to continue your passion and introduce your amazing ideas to both new and existing customers.

At Flaunter, we’re all about connecting influencers with lifestyle brands that spark inspiration, creativity, and engagement. Our goal is to partner with influencers whose values, content, and engagement reflect our standards and brand verticals—fashion, beauty, wellness, home, and more.

We had the pleasure of sitting down with Fran Benaud from Beauty Life Moments.  Throughout Fran’s career she has played a pivotal role in the success of many international beauty brands.

This week, we were lucky enough to speak with the lovely Susanna Tolo. She is the mastermind behind @coastalhamptonstyle, and shares with us her career, future endeavours, design inspirations and more. Let’s dive in!

In today’s evolving retail landscape, brands are constantly seeking innovative ways to connect with their customers and create memorable experiences. One of the most powerful tools to achieve this is through a pop-up or brand activation.

Ever received a request from a journalist or retailer for all of your red coloured products...only to find they are spread across 3 x different albums or maybe 2 different brands in your account? Flaunter mood boards are the answer.

This week, we were lucky enough to speak to Ema - the Founder of Lox, a revolutionary brand changing the game in lunch transportation. Ema has designed sleek bags that combine both practicality and style with each high quality piece accomodating every lifestyle.

Let’s spill the tea about Ema’s background and future plans for LOX.

Feedback—it’s the goldmine your brand can’t afford to ignore. Whether it comes from customers, employees, or even stakeholders, it's the secret weapon for growth and improvement. But here’s the catch: feedback is only as valuable as how well you act on it.

October marks a powerful moment of unity as we come together to celebrate pink in support of Breast Cancer Awareness Month. In Australia, breast cancer remains the most common cancer among women, with nearly 20,000 people diagnosed each year. The National Breast Cancer Foundation (NBCF) is leading the way, dedicating itself to funding research that aims to change the future for those affected by this disease. But they’re not doing it alone.

When it comes to PR and building your strategy, there isn’t a one-size fits all approach. The world of ‘media’ is an ever-changing landscape. In this very moment, we’re witnessing sweeping changes taking place right before our eyes. What worked yesterday may no longer work today.