Picture this: racks of vibrant, meticulously designed pieces - each with their own journey and story - ready to make their debut in the fashion scene. You’ve thoughtfully planned which influencers, publications, and media are the perfect match for each style. Five pieces are off to Vogue with a three-week return date, before heading to Harper’s. Meanwhile, three pieces need to be urgently sent to your favourite creator before they jet off to paradise.

Sounds perfect, right? But what starts as an exposure and creative dream can quickly turn into a logistical nightmare.

PR can be a tricky game. Like everything these days, it’s constantly changing and evolving. That’s why traditional approaches are giving way to more innovative digital PR solutions. Brands and agencies alike now need efficiency, reach, and impact more than ever. It’s competitive out there… we get it. Flaunter is an easy-to-use digital PR platform that helps you manage your daily tasks, scale your business, and do PR like a pro.

Seasonality plays a significant role in influencing media activity and PR performance, but with the right tools and strategies, brands can stay relevant year-round. Flaunter’s features are specifically designed to help you navigate these seasonal shifts and make the most of every media opportunity.

The festive season is a high-stakes opportunity for brands. Journalists, stylists, and content creators are racing to craft their holiday stories, roundups, and gift guides. With so much media coverage revolving around festive trends, the competition for attention is fierce. For brands leveraging Flaunter, there’s one powerful tool that can set you apart: tags.

Influencer marketing can be a daunting task for many brands. From setting up your campaign to choosing the right influencers, there are many factors that need to be considered. That’s why we’re here to help!

Ever received a request from a journalist or retailer for all of your red coloured products...only to find they are spread across 3 x different albums or maybe 2 different brands in your account? Flaunter mood boards are the answer.

Here at Flaunter, we want to make sure we’re a perfect fit for each other. Like fish and chips, salt and pepper, cookies and cream – we’re all about making sure we’re on the same page before we ask for your credit card details.

Are you looking for a PR tool that is affordable, streamlines your press processes and puts your imagery in front of thousands of media? Whether you're a small startup, an expanding business, or an established agency, PR can often be a costly affair. However, Flaunter offers an affordable and effective solution that caters to brands and agencies of all sizes.

We all know that data on it’s own doesn’t mean much unless you’re able to interpret it, so read on for how to make use of the stats you’re able to pull from Flaunter.

Picture this: You're scrolling through your favourite online magazine, and a stunning image catches your eye. It draws you in, telling a story without a single word. That's the magic of high-resolution images, and as a brand owner, marketing manager or PR professional, harnessing this power can be a game-changer for your media coverage.

If you’re reading this - you are most likely already 100% convinced that PR is a critical part of your growth strategy. You understand that at its core PR is a vehicle for building better relationships between your brand/s and your customers (and prospective customers).

Interestingly, since launching Flaunter one of the questions we get asked most often is “How are you different from a PR agency?”.  This is closely followed by a more [loaded] question like “Do you make PR agencies redundant?”.

Are your photo downloads looking swell? Want to keep that sweet, sweet momentum going? In that case, this is a must read.

While we may have built it, our users have become superstars at using Flaunter in ways we hadn’t even considered. The cool techniques they’ve developed help them step up and streamline their own processes. Here are our seven favourites.

Based on all we’ve learned, here’s what you should be making available on your Flaunter profile to see your brand become a media favourite.

Now that a media user has downloaded your image, you will receive their name, publication, email address and expected publication date. Remember, if the user is a freelancer, they may work for a number of different publications.